A BUSINESS GAME WITH A REAL MARKET

Build it.
Compete.

Start a company and put your products into global markets. Your price, quality, stock, and timing decide how much demand you win.

MCAPJR

Global markets are live.
Direct multiplayer is coming next.

$
♥
YOUR COMPANYLIVE
A colorful modular company headquarters growing from small buildings
Rank #12 and climbing.Open market ↗
AVAILABLE CASH$9,122+$474 today
TEAM MORALE85%
YOU
ARE
HERE
LAUNCH A PRODUCT✦WIN REAL DEMAND✦OUTSELL THE MARKET✦CLIMB THE RANKS✦

THE GLOBAL MARKET

You’re not selling
in a vacuum.

Every live product competes for shared demand in its category. See the companies around you, track the leaders, and find out exactly where you’re losing sales.

RankSee your position after each market round.
BenchmarksCompare your price and quality with the category.
DemandKnow what sold, what didn’t, and what you missed.
Next: direct multiplayer competition
GLOBAL MARKET

Consumer tech

LIVE
#1
Nova Goods18.4% of category demand
—
#12
Your company YOU4.8% of category demand
↑ 3
#13
Orbit Supply4.6% of category demand
↓ 1
TOTAL DEMAND12.8K↑ Growing
SALES MISSED184Low stock
PLAYERS 37%ESTABLISHED BRANDS 63%

HOW IT WORKS

The market
keeps moving.

Choose an action, commit the time and cash, then see the result. While you work, competitors keep selling and demand keeps shifting.

The BOSS gameplay loop from idea to growth
01Pick an
action
02Commit time
and cash
03Get the
result

TAKE ACTION

Pick your
next advantage.

Lower the price, improve quality, restock, advertise, or study the competition. You won’t have the cash or time to do it all.

01
GROWTH

Run a promotion

Spend $50 now. Find out later whether sales move.

$50
02
PEOPLE

Hire Maya

Add marketing skill and a $600 monthly salary.

$600/mo
03
PRODUCT

Improve the product

Assign the work. Your employee will return with a result.

3 days
IDEA
→
REALITY
Product development moving from idea through design to a finished product

THE IDEA LAB

Build it.
Put it to market.

Choose what to make, how good it should be, and what customers will pay. Then your product has to earn its place against every alternative.

  • ✓ Enter a live category market
  • ✓ Compete on price and quality
  • ✓ Track rank and market share

YOUR TEAM

You can’t beat
the market alone.

Hire people who can build, sell, and operate. They have their own skills and opinions—and they remember how you lead.

Join the waitlist →
A playful team scene in the BOSS visual style
MC
MARKETINGMaya Chen
85%
JR
PRODUCTJules Reed
72%

THE MARKET IS OPENING

Build your company.
Take your place.

Join the waitlist for BOSS. Global markets are here, and direct multiplayer is next.

One launch email. No weekly newsletter.